Bowles HR, Rissel C: Mass community cycling events: Who participates and is their behaviour influenced by participation? International Journal of Behavioral Nutrition and Physical Activity, Volume 3.

Participation in mass physical activity events may be a novel approach for encouraging inactive or low active adults to trial an active behaviour. The public health applicability of this strategy has not been investigated thoroughly. The purpose of this study to was describe participants in a mass cycling event and examine the subsequent effect on cycling behaviour.

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